
About Us
At Direct4Finance, we’re committed to providing clear, honest financial advice with exceptional client service at the heart of everything we do. We specialise in mortgages, insurances, and investments, offering tailored solutions designed around each client’s individual needs and goals. We pride ourselves on being approachable, reliable, and dedicated to helping our clients make confident financial decisions—both now and for the long term.

Our Story
Direct4Finance was founded with a single mission in mind: to make financial advice straightforward, personal, and genuinely supportive for clients across Ireland. From our earliest days, we’ve focused on simplifying complex financial decisions — whether it’s securing the right mortgage, putting the right protections in place, or helping clients plan for long-term financial growth.
At the heart of Direct4Finance is our Managing Director, John Downes. John has in excess of 30 years of working in Financial Services in Ireland. After holding various Senior Management roles in the Banking Industry. John set up his own Financial Advisory business, Direct 4 Finance, in 2009. Direct 4 Finance has built up a significant Client base over the years who avail of the expert and professional advice provided on all aspects of their finances to include Mortgages, Insurances and Investments.
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